Made in Australia

It’s who we are.  From our beginnings in 2006 we have ALWAYS been and will be manufactured in Australia.

You have just discovered a purpose-driven fashion brand with sustainability and kindness woven into its very fabric. It all begins with a sustainable approach to people, process, and product.

We want you to feel incredible in our clothes and also know you are helping to make a difference. Every item is Australian made and owned putting the focus on the craftsmanship.

 We are the opposite to fast fashion. We want you to repeat outfits with fabrics that are made to last. Less truly is more.

 We want to be part of a movement that brings back quality over quantity. We know exactly where our clothing is made and visit regularly.

It’s time the fashion industry takes ownership of the impact on the environment and work places.

With your support we are lowering the carbon footprint, using natural fabrics and bringing back the craft of construction and creating jobs in Australia.

Plus for every item sold we will plant a tree or rescue plastic bottles from the ocean.

Fashion that is about kindness and sustainability.